Bob Miano's Blog

An Executive journal

Sink or Swim: Riding the Next Technology Wave

The news that Microsoft will remove or restructure 18,000 roles at Nokia in preparation for the next generation of growth says much about the vision of the new CEO, Satya Nadella. It also indicates which employees will be most in demand during the next decade of IT innovation.

Following the Microsoft announcement, the media coverage focused mainly on tech buzzwords like 'mobile' and 'cloud'. However, it was another word that caught my attention and has an even more important role to play in the next wave of technology innovation - value.

Adding value to a growing business

Mobile technologies and cloud services are incredibly powerful developments in IT innovation and efficiency. But perhaps the greatest contribution of these technologies is the business value they offer by enhancing the customer experience.  In comparison, many of the employees at Nokia who will lose their jobs are technically skilled, but have not been able to optimize their skills in a way that adds real business value to the organization.

Adding value to a growing economy

Unfortunately, this is a trend we also see throughout our wider economy. The Bureau of Labor Statistics reported that total nonfarm payroll employment increased by 209,000 in July, but that the unemployment rate rose to 6.2 percent. The job gains were led overwhelmingly by skilled employment growth in professional and business services. Not such great news if you are unemployed but don't have the professional skills that are behind the hiring associated with current economic growth.

More needs to be done - by both government and business - to improve the skills and productivity of the wider U.S. workforce and then utilize those employees to add exceptional customer value. Growing organizations are in a hurry. They must have access to talent with relevant skills to take advantage of demand as it emerges.

Changing to meet market demand

Adding value will be the key to successfully riding the next wave of technology growth.

Technology innovation and consumer adoption are becoming easier, cheaper, and quicker.  Increasingly, organizations will look to their talented workforce to add differentiation and value in record time. As we have seen, Microsoft is adjusting as it prepares to ride this wave.

To ensure the supply of talent reflects this new demand, Harvey Nash has developed Enterprise Technology Delivery. A unique sourcing model that balances speed and quality, clients are able to access 24 hour sourcing both onshore and offshore to ensure they have access to sufficient highly skilled professionals who can add value to a consumer experience that is constantly online.

Harvey Nash is moving quickly to meet changes in market demand to ensure clients like Microsoft can add value for a new generation of consumer. Find out more about Enterprise Technology Delivery here.